Richard Mayer’s Tenth Multimedia Principle
Learn about Richard Mayer’s tenth multimedia principle, the Personalization Principle, in this poster created by Dana Chung! The Personalization Principle says: “People learn better from multimedia presentations when words are in a conversational style rather than a formal style.” Example: Referring to your audience as “you” (second person) instead of “the learners” (third person) during an e-learning narration.
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